Sterling Group

Company ProfileSterling Paper Group of Companies, which started as maker of photo albums and stationeries is now a conglomerate of a successful business ranging from greeting cards, school and office supplies, toys to real estate and agri-business. It has also ventured into importation of office furniture and other imported school and office supplies.In 1946, an ambitious and energetic young man, Lim Seh Leng started the Central Book Store, Inc. (CBS Inc.) in Binondo, Manila. A decade later, through his interest in photography, Mr. Lim formed the “”Sterling Bookbinding”” with the Sterling Family Photo Album as its main product. In 1960, he added the manufacture of lettersets, stamp albums and autographs books and saw the growth of his business from 2 employees to 30. He then transformed his residence in Kalookan City into both a residence and business operations center. At about this time that Mr. Lim started to import school and office supplies such as ballpens and stationeries.In 1961, he changed his company’s name to “”Sterling Paper Products Enterprises.”” (SPPE)Satisfied and proud with the quality of his products, Mr. Lim started to turn his attention abroad. He made numerous business trips to introduce his products to other countries. During one of these trips in 1976 that Mr. Lim met his untimely demise.Inspired by the legacy of the patriarch, his wife, Maria Co Chiao Ti Lim and their children. Henry, Joseph, Willy, Gerry and Evelyn, took over the operations of the company.In the middle of the 70’s. Sterling Notebooks was introduced. The company now has become too big for the Kalookan office to accommodate fully its operations that a 5 hectare production plant was constructed in Marilao and a warehouse/distribution center in Meycauayan, both in Bulacan. At about this time that the company was incorporated into “”Sterling Paper Products Ent. Inc.””Sterling branched out into gift wrappers and greeting cards with the creation of StraightLines International in...

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